Published on : Thursday, June 27, 2019
Tourism in Northern Kentucky and Greater Cincinnati is a financial powerhouse, generating more than U.S. dollars 5 billion of economic impact and supporting more than 77,000 jobs. The direct visitor spending jumped to U.S. dollars 450 million. Every dollar spent on tourism marketing generated U.S. dollars 23.52.
Vibrant attractions, the construction of new hotels, vigorous demand for the Northern Kentucky Convention Center and the Cincinnati/Northern Kentucky International Airport and a booming bourbon scene has given major boost to tourism.
About 20 per cent of the cruise line’s business comes from people who came to Northern Kentucky to visit the Creation Museum and Ark Encounter as per Alan Bernstein of BB Riverboats in Newport.
Planned new investments at Newport on the Levee, including the exciting SkyWheel, assure that tourists continue to flock to the riverfront.
In 2018, hotel occupancy in Northern Kentucky grew by 7.5 per cent over 2017. The local occupancy beat the national average of 66.2 per cent. The year 2018 marked the second consecutive year where the occupancy exceeded 70 per cent. Tour and travel groups alone brought more than 18,000 room nights to the region last year.
Higher occupancy translates to higher demand and provides growing room revenues for hotels. The Hotel Covington opened in 2016, and since then six additional hotels have opened. These include the Aloft at Newport on the Levee, Hampton Inn & Suites in Newport and the Home 2 Suites by Hilton in Florence. Seven hotels are either under construction or in various stages of planning. The Cincinnati Hilton Airport in Florence and the Cincinnati Marriott Hotel in Boone County – have been rejuvenated through major renovations.
The consistent investment shows that hotel owners and operators sense the long-term stability of demand and occupancy in Northern Kentucky.
meetNKY is working closely with the 20-year-old Northern Kentucky Convention Center on a feasibility study for expanding the center. Be it leisure or events, Northern Kentucky is firing on all cylinders of tourism.
Tags: Northern Kentucky